Fight Inflation and Lower Your Fuel Cost with One Simple Trick

There’s no denying these are uncertain times.

From disease to job instability to rising costs of everything, so many people are struggling just to survive.

I’ve talked before about how to dodge the instability of the job market and save significantly on taxes by starting a side hustle for an additional stream of income, and how to make that income residual so you can work once and get paid forever….

But what about cutting costs and saving money? That’s important too, and if you know someone who is truly wealthy you may have been surprised to observe how frugal they are.

Because while income is important, limiting expenses is crucial if you plan to survive in these tumultuous times.

Millionaires have on average seven streams of income, and they aren’t afraid to start their own business. They use these diversified streams to take advantage of tax breaks and to have income flowing (from one source or another) no matter what the current economic situation is.

You may not aspire to be a millionaire, but there is a lesson there. Be open to more than just a job with a corporation… because as we’ve seen those are no longer a trustworthy long term plan for anyone.

And prices–of everything–are rising, with no end in sight. 

From housing to food to gas… we’re getting squeezed tighter and tighter.

So building more income is great, but what if you need relief NOW?

How can we cut expenses when we still have to drive to work and activities and the store? When we still have to feed our families and put gas in our cars?

What if you could make one simple change that lowered your fuel costs by up to $100 per month, and worked to clean your car’s innards (so fewer maintenance costs down the road)… for free?

And what if you could build a small, residual stream of income by helping others do the same?

Seems like a no-brainer, right?

One Simple Thing

I used to always get Chevron® gas because of the additive they put in it. In college I took a workshop on taking care of your car and the man teaching the seminar said cars that always used Chevron® gas had the cleanest engines he’d ever seen and always had fewer issues.

I also noticed that my cars always ran better with Chevron® gas, so I figured it was worth it.

But Chevron® is always the most expensive gas in the area.

That could add up to hundreds of dollars in extra expense per year, just by choosing a more expensive gasoline when I fill up!

So then I started to buy just the additive, which they sold for awhile. I could buy the cheaper gas and add that to the tank. But doing this was almost as expensive as just buying Chevron® gas when I filled up!

A Different Solution

Then I found out about a quick, easy, inexpensive solution that could make a BIG difference.

It’s just a tiny tablet that packs a big punch. I don’t have to buy expensive gas or pricey additives that smell like gasoline and weigh a ton. I can carry it anywhere and just pop it into the tank when I get gas.

To be honest, I was very skeptical when I heard about it.

  • What’s it made of?
  • How does it work?
  • Could it harm my car?
  • Does it really make a difference?

But I saw the science (click “about”), and that they’ve been using these tabs in commercial applications for more than a decade with great results for both unleaded and diesel engines.

I had a few friends who were already seeing good results, filling up less, getting better gas mileage, and loving it.

And it’s cheap… so why not try it?

My Results

You are probably wondering what I think so far.

And I was concerned I wouldn’t be able to measure if it was working or not because I don’t have a regular driving schedule, so it’s hard for me to determine if I’m filling up more or less often than “usual” (because I don’t have a “usual.”)

I started playing with the features of my car and I saw that my car tracks average mpg, so I figured that would be a good way for me to measure if it’s making any difference or not. So now every time I drive I check the average mpg and see if it’s changing over time as I use the tabs.

I wasn’t sure how long it would take to see a difference, especially since working from home I don’t drive the same mileage every single day.

But I’ve been watching my average mpg numbers, and it has been going up… consistently.

It started off at 24.3 average mpg, which isn’t terrible. My car gets decent gas mileage in general. And my husband drives pretty hard, so that decreases the average when he drives it.

I just finished my 2nd tank of gas with the tabs, and my average mpg has gone up by 2-3 miles per gallon! It’s been hovering around 26.5, but I’ve seen it reach over 29 mpg!

To me, this shows that it will increase the number of miles I can drive per tank by about 50 miles… and I’ve seen friends say it gets better the longer you use the tabs!

If this “miles to empty” number is accurate (and keeps going up) I could potentially get more than 100 more miles per tank! Guys, that’s a 25% increase in fuel efficiency!?

And it’s not expensive. These tabs are $4-$5 apiece or even less when you get a subscription…

That means I could save up to $20 every fill-up, just by putting a $5 tab in the tank.

…not to mention the engine-cleaning benefits it has, so less maintenance and repair will be required over time.

It doesn’t matter how high (or low) gas prices get, you can always feel good that you are saving money and cutting your costs, while getting better performance and durability out of your vehicle. 

Seems Like a No-Brainer

So if you want to try it for yourself, grab it here for the best price (you can cancel the subscription any time–that’s just a good way to get the best price).

But what’s better than saving money on gas?

Doing it for free… or even getting paid for it.

And for the same price you can get a referral link so you get paid any time you tell someone about it and they buy through your link.

Now I call that a win-win.

What do you have to lose?

Just a chunk of your monthly expenses.

Rev those engines!

 

New to Freedom & Coffee? Start here.

 

Disclosures:

Many of the product links in this post are affiliate links, which means I will receive a small commission from any purchase. I only recommend products that I love and this is at no extra cost to you. Thank you for supporting our mission with your clicks!

Resources

What is a Side Hustle? (and Why Everyone Needs One)

If You Understood Residual Income You’d Walk Through a Brick Wall to Get It

Get Better Gas Mileage, Save Money and Clean Your Engine With This

Save Money and GET PAID When You Share the Love! 

 

Not Another MLM!?! Is Network Marketing a SCAM?!

You’ve seen it a hundred times.

Your good friend Kathy is just a normal person, minding her own business… then

BAM!

Kathy joins an MLM company.

You avoid talking to her.

You ignore her messages in your inbox.

You may even unfollow her on social media so you don’t have to see the posts about her products.

You are convinced that MLMs are bad news. You haven’t ever actually done business with one before, but you’ve heard a lot of rumors. And they aren’t good:

  • The products are overpriced
  • The reps are obnoxious
  • They have bad business practices
  • MLMs are a scam

While some of this may be true of some companies or some reps, it is important to note that Network Marketing (previously known as Multi-Level-Marketing) is none of these things in and of itself.

Network Marketing is just a way that some companies do business.

It’s simply a different marketing strategy.

Just as most companies employ “conventional” marketing techniques like TV commercials, billboards, internet banners and other such methods, Network Marketing companies employ an equally valid marketing technique:

Word of Mouth

It is well-known in the world of retail sales that the gold standard of advertising is word-of-mouth advertising for a couple of reasons:

  1. Word of Mouth advertising is free
  2. Word of Mouth advertising is incredibly effective:
    • If your mom tells you she just had the best burger of her life at the new restaurant on the corner…what will you be having for lunch tomorrow?
    • If a guy you meet at work tells you Lasik eye surgery changed his life and he hasn’t had to use glasses for 13 years, are you likely to consider it for yourself?
    • If you watch a girl at church go from a size 18 to a size 6 and she tells you it’s because she started drinking a certain brand of shake, how likely are you to look up that specific brand as soon as you get home?

Word of Mouth Advertising is powerful. When someone you trust tells you that a product is good, you listen. And you are much more likely to buy that product than if you just saw it on a TV commercial.

And that referral didn’t cost the company anything!

Companies all know that word-of-mouth marketing is the most influential marketing of all, but they all use different ways to entice people to recommend their products.

Some companies offer affiliate programs to bloggers or social media influencers. For example, if you sign up as an affiliate for Amazon, you can create product links that generate a commission for you whenever someone buys. The larger your referral sales, the higher the commissions.

If you like to look at reviews before buying a product, you have probably seen reviews that said, “I received this product for free/at a discount in exchange for my honest review.” Companies are desperate to harness the power of word-of-mouth. So desperate, they are willing to give their products away for FREE to get it!

If every company in the world could use the power of Word-of-Mouth marketing for every product, they definitely would.

What Makes Network Marketing Different

Network Marketing companies harness the power of Word-of-Mouth marketing instead of traditional marketing methods—and they use those billions of dollars of advertising budget to pay a grassroots army of reps, who live and work among the masses.

People like your cousin Lucy or your uncle Marvin.

People you trust.

People you love.

And if your mom is selling a great shampoo, wouldn’t you much rather use your dollars to support her than buy an inferior quality product from a big box store?

The strategy is genius if you think about it: the product has to be great, or they won’t find people to recommend it to everyone they know.

Because of this, the products from network marketing companies are often far superior to anything you can buy on the mass market.

BUT…??

Now let’s look at a few of the objections that may pop up in your mind when considering a network marketing company or opportunity:

Objection #1: The products are overpriced.

I used to think this too.  After all, why would I buy a $30 face wash or a $50 supplement when I can get what looks like the same thing for ¼ the price at Target or on Amazon?

It looked like those multi-tiered compensation plans just created a bunch of needlessly expensive products.

Then I did some research.

I started seeing products I really wanted to try from network marketing companies that I couldn’t find anywhere else.

Sure, there is a supplement that says it does the same thing on Amazon a lot cheaper, but when I look at the reviews on that product it doesn’t seem to be working for people. When I find one online that does have great reviews, it is even more expensive than the “expensive” network marketing product I was trying to avoid! And often the network marketing products last a lot longer or include freebies with a purchase… and they want to give me a discount!

When I really started looking into it, I realized the products weren’t overpriced after all. They were often better quality than what I could get anywhere else, and they were cheaper!

Almost every network marketing company offers discounts on their products based on an automatic shipment, and most also offer wholesale pricing to distributors, or to people who want to buy a bundle of products initially.

Quality matters. I have come to learn that I get what I pay for. People aren’t buying expensive things because they are stupid. They are buying more expensive things because there is value there.

Have you ever purchased a cheap product from a retailer and it barely survived the ride home? Purchased a supplement or protein powder of inferior quality that did nothing for you—or worse—made you sick?

These products have rave reviews for a reason. People are paying their prices for a reason. The quality demands it.

Did you know there is a 70% mark up on any product you buy on a store shelf? There are a lot of expenses that go into a product that have nothing to do with its quality:

  • Manufacturing
  • Advertising
  • Distribution
  • Retailer Mark-up

You are never paying what it costs to make the product because there are so many steps (and people who need to get paid) in-between.

So if you are buying a bar of soap that costs $1, think about it: what kind of quality can it possibly have? It cost the manufacturer 20-30 cents to make it. Are you willing to wash your body with something that cost 20 cents? If you’ve ever tried to make soap, you know it costs more than $1 just to make it with the raw materials, not even including the effort, marketing and shipping. So that soap you thought was such a good deal? Watered down and likely toxic. All so you could save $1.

The businesses that create products are doing it to make money. Everyone has to make a living. So if they are selling cheap products, it’s worth considering what you are really spending your money on. If it’s an inferior quality product with toxic ingredients that will last you a week instead of a month, are you really getting such a good deal?

Story Time

Once my husband purchased “cheap” underwear at Target. He expected that maybe it wouldn’t last as long as the ones he usually bought, but what he didn’t anticipate was that he couldn’t wear them at all. They were itchy and uncomfortable, and he threw the whole package away. Did he save money or waste it? Now he only buys quality underwear, even if it costs three times as much. They are comfortable and they last 2-3 years, so for him that is the value that matters.

When you do a bit of research, you will find that most network marketing companies provide products of superior quality which present a better value than cheaper products offered in stores.

Another example: for years I looked for a natural shampoo that would make my hair healthy. I tried every product on the market: whatever I could find at my local health food store, at salons and online. Nothing ever worked for me.

My hair was damaged, frizzy, thin and unmanageable. I was frustrated because I was not willing to compromise on ingredients. I only wanted to use something natural… but nothing natural ever worked!

I heard about a hair care brand called MONAT, but I balked at the prices. Why would I pay so much for shampoo? When I looked at salon-quality brands, however, they were even more expensive—and filled with toxic ingredients I didn’t want to use!

So I tried it.

Guys.

From the first wash, I could see, feel, smell the difference. My hair was smoother, shinier, more manageable without me doing anything different! Not only that, but that handful of hair I used to shed in the shower? It was reduced to just a few strands.

Photos on the left: before MONAT. Photo on the right: about 11 months of exclusive MONAT use.

I was hooked. How could I not use this stuff? I had been looking for it for YEARS.

And as it turns out, the first bottle I ever purchased lasted me almost a YEAR. That made it cheaper than anything I’ve ever used before: even the clearance stuff of the store shelf at a big box store!

Some things are more important than saving a little cash.

We have to consider the quality of the product.

If I’m faced with a crappy cup of coffee or no coffee at all… I choose no coffee. Every time. It’s not worth it to me if I don’t like it.

The experience also counts for something. Just walking into a locally-owned coffee shop relaxes me. I feel comfortable and wanted: it makes me want to stay awhile. On the contrary: walking into a convenience store is harsh and sterile. I want to get out of there as soon as possible!

I will happily go out of my way to go into a locally-owned coffee shop and pay four times the price of a cup of coffee—because cheap gas station coffee isn’t worth getting at all.

This is the whole idea behind Network Marketing. What if, instead of buying from a corporation, we could buy from our friends… our family… our neighbors?

What if we worked together and helped each other? When all of my friends have small businesses, I can get everything I need from my circle…. I don’t  have to step foot into Wal-Mart or Target if I don’t want to. I get the best products for a great value and the best possible customer service—because I’m shopping with my friends.

Objection #2: The reps are obnoxious.

Maybe you’ve had a bad experience with people who were involved with Network Marketing companies. Maybe they hassled you and bothered you and spammed you with information you didn’t ask for.

Maybe someone sent you a friend request on social media, only to immediately send you a cold message asking you to buy their products or share their business with your friends.

These are not good business practices; they never were. Not only are they annoying, they simply don’t work. Irritated people will not become your friends, your customers or your business partners.

But think about it: just because some people do it wrong doesn’t mean you should never do business with anyone involved in Network Marketing.

As we discussed above, the quality of many products from Network Marketing companies is superior to anything you can find in the store, and often at a better value.

Why would a bad experience with one person or company prevent you from benefiting from great products or even a business opportunity you could really use with another person or company?

Most companies appeal to consumer wants and needs through advertising.

Network Marketing companies appeal to consumers through relationships.

It’s like the difference between going to a gas station for coffee or stopping in at a locally-owned coffee shop.

Sure, you may pay more for the coffee from the coffee shop, but you probably get better quality coffee (that tastes better), a more inviting atmosphere, and you can sit and chat with the owner while you are there.

Which one is really the better value?

Objection #3: Pyramid Scheme! 

We’ve all heard that MLMs are “pyramid schemes.”

But this isn’t accurate.

From Wikipedia: A pyramid scheme is a business model that recruits members via a promise of payments or services for enrolling others into the scheme, rather than supplying investments or sale of products.

Pyramid schemes are illegal, and don’t involve any products or services. They ask for money from participants, and promise that everyone will make much more money than they “invested.” No products or services are exchanged.

Example: Sally tells Bill that there is an investment opportunity that is really easy. All he has to do is invest $1000 and recruit 2 or 3 other people to do the same, and he will make back $5000. Sound good? Maybe, but it also sounds very sketchy.

Pyramid schemes are illegal for a reason: they are a true scam. People at the top make all of the money, and people at the bottom are left holding the bag when the whole thing collapses.

Network marketing companies aren’t like this at all. There are true products and services involved, and that is what you exchange your money for. Just like when you walk into a store and fill your cart then pay for it… you do the same thing with network marketing companies.

The ONLY DIFFERENCE between network marketing companies and other companies is the way they market their products. That’s it. Just the advertising. Everything else is the same.

Now let’s do a little exercise.

Pull out a piece of scrap paper and draw the organizational layout of the company you work for. Or of Sony. Or Ford.

There’s a guy at the top, right? Usually the CEO. Then a couple of people under him, and a few people under them, and on and on and on.

What shape does your drawing make?

Pretty much every company makes this shape: with the people at the top “making the most money,” and the people at the bottom “doing all the work.”

So next time you are tempted to yell “pyramid scheme…” think about it.

The thing I like about network marketing is that it is a level playing field. Literally anyone can be successful, with little to no start-up cost.

Do you have to work hard? Yes.

Do you have to be determined and persistent? Yes.

But is there any limit to what you can accomplish? No.

Sounds kind of like the American Dream to me. 

The tax savings alone make it worth joining a network marketing company, because when you do, you are “starting a business” in the eyes of the IRS, and that means tax deductions, which can get you a fat return check in April.

Besides tax savings, residual income is definitely something you want–and network marketing companies provide that in spades. Would you like to work once and get paid forever? That’s the kind of potential we are talking about here.

To Recap….

Network Marketing is a business model that involves marketing primarily based in Word-of-Mouth advertising. Network marketing companies harness word-of-mouth marketing over traditional mass-marketing methods.

And in the process, they partner with individuals like you and me. They allow us to be their spokespeople, which is way better than hiring celebrities and purchasing TV spots or internet banner ads.

Better for them, and better for us.

It’s better them, because they pay out their “advertising costs” on commissions.

Instead of spending millions of dollars on an advertising campaign, they will pay out millions of dollars in commissions to regular people like you and me.

That advertising money is spent either way. But when it’s spent on commissions rather than advertising, everyone wins.

The company gets more effective advertising, dollar for dollar. And we have the opportunity to build residual, passive income and become financially independent.

Once you understand what Network Marketing is, and what it is capable of giving you, I think you will believe (like I do) that it is the best business model there is.

What Do You Think?

Did you learn anything new about Network Marketing or MLM business strategy?

Will you think differently about it the next time you hear someone say, “I don’t do MLMs,” or, “That’s a pyramid scheme?”

 

 

More Resources

Residual Income: How to Get it in 5 Steps

You Need a Side Hustle: Tax Advantages to Having a Home-Based Business

How to Get the Best Hair of Your Life–And Make Money Doing It

Save the Most Money Possible on the Best Natural Haircare and Skincare

New to Freedom & Coffee? Start here.

 

Disclosures:

Many of the product links in this post are affiliate links, which means I will receive a small commission from any purchase. I only recommend products that I love and this is at no extra cost to you. Thank you for supporting our mission with your clicks!

How to Purchase MONAT for the Best Price Possible

I’ve been using MONAT exclusively for the past 20 months… and my hair has been literally transformed.

My hair before was thin, flat, frizzy, dull, lifeless, weak and wouldn’t grow past my shoulders. I had to was it every day.

My hair now is full of volume, shine, manageability (just run a brush through it and go out the door!), thickness, and strength! I regularly go a week without washing my hair, and it’s grown halfway down my back!

Before MONAT I had terrible shedding: handfuls in the shower, and then I was shedding all day long, every day.

Now: I shed just a few hairs in the shower when washing, and rarely does a hair fall out during the day. Because of this fact alone, my hair has grown out at least twice as thick. I have thicker hair now than I ever thought possible!

Photos on the left: before MONAT. Photo on the right: about 11 months of exclusive MONAT use.Needless to say, I never want to use anything else…and I think everyone should try it too.

If you’ve been watching awhile you may be curious. You may want to try it but be hesitant.

At first glance, I thought this stuff was too expensive. I wasn’t going to try it. But then my friend who was using it talked about how concentrated it was, and how she was spending less money with MONAT than the other brands she had been using. She broke down the cost to about $12 per month. That didn’t sound bad, so I tried it. And as you can see, I am so glad I did.

Guys… my first bottle lasted me almost a year! I was shocked. I was amazed. I was sold for life.

I don’t care how cheap your current shampoo is… it is probably more expensive than MONAT when you factor in how long it lasts. The average bottle life is 4-6 months, for people who wash almost every day.

And most people find themselves washing less frequently with MONAT too: it just feels and looks clean longer (which also contributes to a longer life of each bottle).

Since MONAT offers a 30 day money back guarantee (even if your bottles are empty), there is no reason not to try it: you’ll save money, and you’ll love it: GUARANTEED, or your money back!

Is a Guarantee Important?

Personally, I always look for money-back guarantees in the products I buy for a few reasons:

  1. I want to know if I don’t like it I can get my money back. I like to buy quality products and that sometimes means they are pricey. If they are worth it, I will know that when I try them.
  2. Most things I buy these days are online. There is no real way to know for sure if something is as good as its claims until I try it. There has to be a guarantee.
  3. I want to purchase from a business that stands behind its products. If they are asking me to take all of the risk (buy with no guarantee), do I really trust this company?
  4. It tells me that this product will for sure be good. How can a company stay in business if they have a money back guarantee and their products aren’t great? They’d go out of business! You are literally guaranteed to love it.

3 Ways to Buy

Now that you know that you can save money with MONAT and that it’s guaranteed you will love it, let’s do it!

You will save money with MONAT over what you are doing, even if you buy retail. The prices are comparable with salon brands, but last much much longer (and what salon brand do you know that is money-back guaranteed??).

But who wants to pay retail?

Fortunately, there are a few great ways to get discounts:

  • Sales 
    MONAT has great sales, usually at least twice a month.  This summer sales have been ongoing–often overlapping! Sometimes concurrent sales can be combined for the best discounts I’ve ever seen!Reach out to me: Text “SALES” to  802-227-7051 and I’ll update you on the current offers!
  • Be a VIP Customer
    MONAT has the best customer loyalty program I have ever seen. Here are the benefits:

15% discount on all products — for life!
Access to all of our flash sales (2-3 every month) — save even more!
Free shipping with flash sale and flexship orders
No requirement to buy monthly — push your flexship out every 2 months — indefinitely
Free Only-for-You product with every flexship order ($25 value)
$25 in product credits every year on your birthday
Earn $20 in product credits for every referral

😍 How to Sign Up as a VIP Customer

Text “VIP” to  802-227-7051 and I will give you a link that will get you $20 off your second order too! I’d also love to chat with you to help you choose the best products for you at the best price possible. 

  • Get it Wholesale: Be a Market PartnerI think being a Market Partner (also called wholesale customer) is the best value overall and gives you the most flexibility with no commitment at all.

Here are the benefits:

✅ Wholesale prices — 30% off all products, all the time
✅ Access to all of our flash sales (2-3 every month) — save even more!
✅ Free shipping with flash sale and flexship orders 
✅ No sign up fee
✅ No minimum orders, ever
✅ No minimum sales, ever
✅ No automatic shipments
Tax deductions on your side hustle business (you can potentially save thousands of dollars on taxes)
✅ Earn commissions for every referral 
✅ Opportunities to earn cash bonuses every month
✅ Earn free products
Earn free vacations

And if you don’t want to earn money with it, you don’t have to! (But if you do want to, it’s a great business to be in. And what do you have to lose? You have to buy shampoo anyway so why not get it wholesale and get paid to tell your friends about it!) You can just be a wholesale customer with no requirements, minimums or expectations.

Just wholesale discounts. And whenever there is a sale, you get the sale discount on top of your wholesale discount–so you are saving money twice!

To become a Market Partner there are no fees or requirements: just buy a wholesale product pack and you are in!

There are 4 options. Check them out here!

To discuss which option is best for you and which products you should start with for your hair needs, text “MP” to 802-227-7051 and I’ll be happy to discuss any questions you have!

To review, there are 3 ways to order: 

One thing is for sure: you should try MONAT.

You won’t regret it.

And if you don’t like it, there is always a 30 day empty-bottle money-back guarantee! 

Text me today to find out how you can have the best hair of your life, and maybe even earn a living doing it!

 

More Resources:

Get Residual Income in 5 Easy Steps

Why Everyone Needs a Side Hustle (Hint: Save money on taxes and get a bigger refund!) 

What’s So Great About MONAT? 

Link to order MONAT as a Retail or Wholesale Customer

Referral Link to Order as a New VIP Customer (to get $20 off your 2nd order)

See What Sales Are going on Now (click “Start Now”)

Heard Rumors About MONAT? Find the Truth Here

Resesarch on the Safety and Effectiveness of MONAT’s ingredients

Spreadsheet listing MONAT shampoo ingredients and SkinDeep Ratings

 

New to Freedom & Coffee? Start here.

Disclosures:

Many of the product links in this post are affiliate links, which means I will receive a small commission from any purchase. I only recommend products that I love and this is at no extra cost to you. Thank you for supporting our mission with your clicks!

Residual Income: GET IT! 5 Simple Steps

Let’s talk residual income and how to get it.

What is residual income, and is it really possible?

Residual income almost sounds too good to be true:

  • Make money while you sleep
  • Work once and get paid forever
  • Become FINANCIALLY FREE

This may be why you’ve disregarded claims about passive income.

Is that possible?

How could I do that?

Where would I start?

It is possible. And every person who builds wealth does it. 

We are all taught the “path to success” from an early age:

  • Go to school
  • Learn things
  • Get a job
  • Work your way up the corporate ladder
  • Retire

How many people do you know who have followed this path?

Most people.

And how many of those people are financially free?

Many are struggling.

Some are comfortable.

But none are wealthy.

That’s because it’s not possible to become wealthy while building someone else’s dreams.

Wealthy people (in every sense of the word)* work for themselves.

They are entrepreneurs. 

Take a moment and look it up: the wealthiest, most successful people in the country, in your state, in your city: what do they do?

I’m willing to bet they are almost ALL entrepreneurs of some kind.

In order to create real income and true wealth, it is imperative to create passive, residual income. Without it, you’ll never do more than just “get by,” and you’ll never be paid what you are worth.

Once you understand what residual income is and how it works, you will want it. Surprisingly, it’s not incredibly difficult to accomplish, but it does take work!

Maybe you have tried your own business…

Lately I’ve been talking to a lot of new entrepreneurs.

These people want to work from home, but are frustrated with their “new businesses”

Many have joined network marketing or direct sales companies.

I haven’t gotten any sales!” Stephanie complained.

I’ve talked to people, but no one is interested,” lamented Melanie.

I’m just not very good at selling,” Olivia sighed.

What’s the problem?!

The frustration is real, but if you consider a few simple factors, you will see that true, substantial residual income is not only possible, it’s attainable by anyone: even you and me!

You just may need to reconsider your approach.

5 Things to Consider When Choosing YOUR Side Hustle

1. The Products

People often tell me they chose their side hustle because “the products are amazing,” or “they changed my life.”

That’s great!

But is it a good enough reason to make that your side hustle?

Of course, it’s important to be passionate about the products you represent.  It’s guaranteed that if you don’t think your products are life-changing, nobody you talk to will get excited about them either.

Your products ABSOLUTELY must be life-changing, and you must believe in them 100%!

So if you are representing a product you love, you will definitely be successful, right?

Not so fast. There are four other very important considerations, and it is crucial that they all apply to your business if you are going to be successful.

Questions? Text “Residual” to ‪(802) 227-7051‬

2. The Competition

Ask yourself objectively: How many other companies carry products that are similar to yours?

  • You have 100% organic bath and body products? Great! So do 100 other direct-selling companies. Even more importantly, organic soap and lotion are quite easily bought on almost anywhere with no commitment or interaction.
  • You have the cleanest make-up around? That’s amazing! How many other companies offer organic make-up and skin care? (Also, not everyone wears make-up. Your audience is limited to women, and then only some of them use make-up often if at all).
  • Your weight loss shakes transformed your health and you lost 60 pounds? Perfect! But if every other company you see sells weight loss shakes and supplements, it may be difficult to compete. Do they all have amazing testimonies that look just like yours? (And even if people buy weight loss products, how long will they continue to purchase? Generally, they either don’t work and they stop buying it, or they work great… and they stop buying it).

COMPETITION MATTERS. It can make or break your sales.

What sets you apart?

You should offer something people can’t get anywhere else.

“But these shakes are truly revolutionary! They do things no other shake does!”

Your shake could be amazing, but that testimony isn’t very convincing to your average consumer, who has 5,326 other options for shakes that (to them) look identical to yours. And that’s if they are even in the market for a shake: only a fraction of the population is interested in shakes at all!

Ideally, your product has NO competition.

And you should be well-versed on what sets your product apart.

EXAMPLE:

I work with a Mental Wellness Company.

Have you ever heard of a mental wellness company? 

Probably not (because there is only one). 

Is mental health a big deal these days? 

I’d say it’s at crisis levels.

Are people desperate to heal from this issue? 

And get off their meds, that have disastrous side effects. 

Are there clear, easy, readily available (natural) solutions to this issue already in the marketplace? 

You tell me. 

So let me ask you this: if you struggled with anxiety, depression, brain fog, focus issues, energy, sleep, weight,  hormones, thyroid, digestion, food allergies, behavioral issues…

…and I could offer a solution that promises to address ALL of them… simply and easily, with natural ingredients, that is literally guaranteed to help you…

Would you want to try it?

Chances are you would. Why?

Because no one else is promising these things, except pharma manufacturers… and we all know drugs don’t heal; they just mask symptoms and have side effects that are difficult to live with.

If you could get to the root of ALL of your issues naturally and effectively, GUARANTEED….

Why wouldn’t you try it?

That’s what exclusivity in the marketplace looks like. 

…Something people know they need, but they have no idea where to get it.

They are just waiting, watching for the answer.

And you have the answer.

Personally, I can tell you I’ve earned more income faster than I have with ANY company working with the Mental Wellness Company.

And did I mention how inspiring and fulfilling it is to help people finally, truly heal?

It’s like nothing else.

Questions? Text “Residual” to ‪(802) 227-7051‬

 

So what do you do to determine if your product is unique in the marketplace?

Come up with a list of things that sets your products apart.

Make sure your list is compelling, and that you have it committed to memory.

It should be abundantly clear to anyone who has never tried your products before that yours are different from anything else on the marketplace.

(Be honest with yourself here.)

If you can’t come up with a good list of reasons why your product is ABSOLUTELY UNIQUE, you may have found the reason it isn’t selling well.

If your product has too much competition in the marketplace, the dollars will be spread over every option, giving each one a smaller share.

The problem may not be you. It may be your products.

Questions? Text “Residual” to ‪(802) 227-7051‬

3. The Company

The products can be amazing and there can be no competition, but if the company lacks integrity, you have a problem.

Research the company you are looking at.

  • Is it owned by a family or a mother corporation?
  • How long has it been in business?

(If a very long time, like Avon, Amway or Mary Kay, the market may already be saturated).

  • How does the company treat their associates?

Do they value the people that work with them or have they ripped people off, leaving distributors unhappy?

Do they offer valuable incentives, trips, and a generous compensation plan with bonuses that encourage success?

  • What is the structure of the business model?

Is it direct-sales, network marketing, traditional marketing, commission-based?

Do they provide resources and quality marketing materials to give their associates the best possible chance at success? Do they provide training videos?

  • Is the company in debt or financially free of ties?

My brother worked with a company that provided storable food solutions for Emergency preppers: because when the end of the world is upon you, it’s a good idea to have food handy.

His business did well and he was making up to $15,000 per month… until they sold the company and changed the business model away from network marketing.

He lost the income he’d built overnight.

Trusting the company you work with and doing your research on the financial shape of the company is imperative to avoid this kind of disaster.

Learn about the company: who owns it, what their philosophy is, if they are in debt or if the company is sustaining itself with revenue, and meet the CEO if you can to understand the true mission and values of the company.

My friend & me hanging with the CEO in his office… no big deal.

Questions? Text “Residual” to ‪(802) 227-7051‬

4. The Compensation

You can have amazing, unique products that have no competition and a wonderful, family-run company that treats their distributors like gold, but if they don’t have a great compensation plan that allows you to build significant residual income long-term, how can it be the right vehicle?

The first thing to look at is the nature of the products. Do they allow for residual income by being used up, so people keep coming back for more?

  • The product should be consumable.

Consumable means they run out: they must be repurchased regularly.

While selling something like hair clips or jewelry is fun, every time you want to sell more, you have to find more customers, and sell more.

That’s not passive income—that’s active income. It can be one type of income stream, but it will NOT create residual income—because people aren’t re-ordering on a regular basis. After all, how many pieces of jewelry does a person need?

Conversely, if one of your selling points is that your customers only ever need to buy one thing every few years (like with one cleaning company I’ve worked with that sells high-quality cleaning cloths), what does that mean for you? It means you have to hustle a lot more to make a decent income, and it won’t be very residual.

To build truly residual income, your products MUST BE consumable.

Questions? Text “Residual” to ‪(802) 227-7051‬

  • Study the compensation plan.

Any time you are considering a company, you need to evaluate the compensation plan and really understand it.

There may be videos that go in depth, or maybe the person who told you about the company can explain it in more detail so you know how they get paid and what you can expect.

  • It’s great to find a company that not only pays commissions on personal sales, but also incentivizes building a team. This way you can earn commissions on all of the people on your team, not just your customers.
  • Look at the top earners in the company. How much are they making and how long did it take them to get there? How many people are making really great incomes?
  • Also many companies have bonus incentives the first 1-3 months after joining: so you start making good money right away and get your business on the right track from the beginning—which is good for everyone!

Bonuses built into the comp plan, especially at the beginning, allow for active income (now) and passive income (residually…forever)!

The details of the comp plan matter. A lot.

5. The Team

Lastly, examine the team you would be working with if you joined your potential business.

  • Do you like these people?
  • Are they successful?
  • Do you like their strategies?
  • Can you relate to them?
  • Would you like to work with them and learn from them?
  • Are they people that could be (or already are) your friends? Would you be happy to travel with them and do events together?

One of the biggest benefits of having your own business is the ability to work with people we like. We can choose who our teammates will be! And when they succeed, we succeed–we are literally invested in each other’s success.

Questions? Text “Residual” to ‪(802) 227-7051‬

Over the past year, I’ve met some of my best friends doing this business.

Some of them live near me, and some live across the country. I’ve traveled to the Bahamas with some of them (a free vacation on one of my companies!) and look forward to many more trips with these new life-long friends.

  • Does your potential team work together well to achieve goals?
  • Do they help each other?
  • Do they like each other, or is there a lot of drama and fighting?
  • Can you get on board with the team’s strategies? Are they open to your ideas?
  • Can you see yourself contributing and being successful with them?

These are all questions you must ask yourself when considering a serious side hustle.

Network marketing is a team effort–your choice of team is important.

Questions? Text “Residual” to ‪(802) 227-7051‬

Now that we’ve gone through the top 5 things to look for when choosing the side hustle that is perfect for YOU… let’s talk about some questions or objections you may have.

But isn’t Network Marketing a Scam?

Network marketing  (MLM) has a bad reputation.

Some people call it a “pyramid scheme” (which isn’t accurate—look it up! Pyramid Schemes are illegal and don’t involve any products!).

Let’s look at what Network Marketing is, exactly.

Network Marketing is a business model that involves marketing primarily based in Word-of-Mouth marketing.

Why?

Because studies (and common knowledge) show that the most effective way to get a new customer is if someone they know and trust recommends it to them.

Plain and simple.

People buy what their friends and family recommend.

But what kind of marketing do most companies do?

Billboard ads, TV commercials, radio spots, Internet banner ads, etc.

That advertising is far less effective than word-of-mouth. But for huge corporations, it is a lot easier to spend money to advertise than to enlist an army of faithful customers to dedicate their time and efforts to spreading the word about their products.

Questions? Text “Residual” to ‪(802) 227-7051‬

And that’s what Network Marketing companies do. They harness word-of-mouth marketing over traditional mass-marketing methods.

And in the process, they partner with individuals like you and me. They allow us to be their spokespeople, which is way better than hiring celebrities and purchasing TV spots or internet banner ads.

Better for them, and better for us.

It’s better them, because they pay out their advertising costs on commissions.

Instead of spending millions of dollars on an advertising campaign, they will pay out millions of dollars in commissions to regular people like you and me.

That advertising money is spent either way. But when it’s spent on commissions rather than advertising, everyone wins.

The company gets more effective advertising, dollar for dollar. And we have the opportunity to build residual, passive income and become financially independent.

Once you understand what Network Marketing is, and what it is capable of giving you, I think you will believe (like I do) that it is the best business model there is.

I work with a couple of companies, and of course I’ve applied all of the above criteria to each of them. That being said, if I come across products I really want to try and I can get a wholesale discount by signing up as a distributor, I usually do it: because that makes that purchase tax deductible, and if I recommend it and someone buys I can make a little bit of money as well.

Here are the companies I have found to meet all of the above criteria and offer (with work) the best chance of success:

Questions? Text “Residual” to ‪(802) 227-7051‬

Amare: Heal Your Brain by Healing Your Gut. 

The latest research in mental health (and overall health) is all pointing to the same source: GUT HEALTH.

Did you know the gut produces 95% of the body’s (brain’s) serotonin? This brain chemical, once thought to be exclusively centered on the brain, is produced in a healthy gut. This tells us a lot about how gut health can influence mental wellness.

Did you know that over 80% of pharmaceutical medicines sold are for digestive complaints? GUT HEALTH.

And what about all of the children on pharmaceutical meds for ADHD, autism, focus, attention issues, hyperactivity, aggressive behavior… GUT HEALTH.

This company is changing what we think about mental wellness. Now you can heal your gut (which everyone needs to do anyway) and target mental wellness, naturally. And this company is new, so it’s a great business opportunity. If you want to discuss this mental wellness revolution opportunity, email or message me and let’s chat!

Take a Mental Wellness Quiz here to see how healthy your mental state is, and find out what you can do to improve it (hint: everyone can improve it).

MONAT haircare. I was never a “hair person” before, but guys: this stuff is life-changing. I always thought I had bad hair, but it has been literally transformed in the year since I’ve been using it. (And it’s helping people GROW BACK THEIR HAIR from thinning, balding, Alopecia, chemo, and other hair loss. This stuff is flying off the shelves!) It’s just a great business model, comp plan, company, team, and consumable product.

  • Click “join now” to get the best hair products you’ve ever tried at wholesale prices, write off all of your hair related expenses on your taxes, and make great money! Always a 30 day money (empty bottle) money back guarantee on every purchase–so there’s no risk! Take a hair quiz to see which products will fit your needs best.

And of course if you ever have any questions or would like to discuss anything, please don’t hesitate to reach out. My google voice number is (802) 227-7051. Feel free to call or text me any time, or PM me on Facebook messenger.

Questions? Text “Residual” to ‪(802) 227-7051‬

*Wealth: What is “true wealth” (in every sense of the word). It is a lot more than money. It is freedom. 

  • Time Freedom: Make your own hours, do what you love on your own schedule. Pay attention to your kids when they need you. Take a vacation on your clock. 
  • Location Freedom: Work wherever you are: from your phone, laptop or in person. At home, on the beach, in a ski cabin, across the world. 
  • Freedom Freedom: Be your own boss. Call your own shots. Choose the people you work with.
  • Financial Freedom: To accomplish all of the above, you have to make enough money to finance it. Don’t be a slave to your job, your bills, your taxes, your mortgage. Live in freedom. 

Resources:
Is Network Marketing a SCAM?? The Truth About MLMs

What is a Side Hustle? (And Why Would I Need One?) 

How to Get the Best, Healthiest Hair Naturally 

Mental Wellness: Heal Your Brain By Healing Your Gut 

 

Questions? Text “Residual” to ‪(802) 227-7051‬

New to Freedom & Coffee? Start here.

Disclosures:

Many of the product links in this post are affiliate links, which means I will receive a small commission from any purchase. I only recommend products that I love and this is at no extra cost to you. Thank you for supporting our mission with your clicks!

What is a Side Hustle? (And Why Everybody Needs One)

Have you ever looked at your paycheck and been frustrated with how much of it is taken out for taxes?

Have you ever thought what you could do with all of that extra money if you could actually keep more of what you are earning?

Have you ever wondered why you still have to pay more taxes in April, or why you’re not getting nearly enough money back on your tax returns?

You should get a side hustle.

A side hustle is any work you do “on the side.” Some examples are: cutting hair, mowing lawns, tutoring, or selling products. Side hustles are done on your own time for extra money.

You may already be involved in a side hustle and not even realize it.

But there’s more benefit to a side hustle than just earning a little extra cash.

Money you spend to fund your side hustle is tax deductible–AND some of your current expenses could also be tax deductible!

Did you know that you can also deduct expenses that you may not have thought of?

Some examples:

  • A portion of your rent or mortgage if you do any business or preparation for business at home
  • Mileage on your car if you ever use it to drive to and from places you do business or try to get new customers
  • Utilities
  • Internet bill
  • Cell phone bill

These kinds of expenses really add up. If you are paying these expenses anyway, and you can use a portion of them to deduct money from your taxable income, your tax bill not only shrinks, but you may bump yourself into a lower tax bracket.

We’re talking potentially thousands of dollars in tax refund money.

You might say:

“I don’t have time to do anything else.”

When you think about the tax savings, you can really see the potential: what if you were doing something that only took a few hours a week but saved you thousands of dollars on your taxes, PLUS the money you make doing what you’re doing?

Do you have time NOT to get a side hustle?

You might say:

“I don’t have money to invest in a new business.”

What if you could invest a couple hundred dollars and save a few thousand dollars on taxes, and make money on top of that? Do you have the money NOT to invest in that kind of side hustle? That’s a pretty great guaranteed return, no matter what business you are in.

Got Questions? Text “side hustle” to ‪(802) 227-7051‬

Here is a simplified example of the kind of tax savings possible with a side hustle:

Say you make $65,000 per year. According to your tax bracket, you’d pay 25%, or $16,250 in taxes over the course of one year.

If you had a side hustle, let’s say you could write off $15,000 in expenses per year (car mileage, part of your rent or mortgage, a portion of your cell phone bill, purchases and supplies for your business, start-up costs. If you take a trip for your business, the tax-write off numbers could easily be higher).

It is acceptable to take a “loss” in a new business for up to the first 3 years of the business. If you don’t make any money on your business the first year, here is your new taxable income:

$65,000 – 15,000 =  $50,000 taxable income. 

Now you’ve bumped yourself into a lower tax bracket, which only taxes 12% of your income. Now you’re paying only 12% taxes on a total income of $50,000

$50,000 x 0.12 = $6000 taxes.

Originally you would have paid $16,250 and now you’re paying $6000. 

You just made $10,250!

And that’s without doing anything other than starting the business– and not including any money you make for your business.

These are all estimates and would vary based on your specific circumstances, but you can see how this works. 

How would an extra $10,250 per year change your life? 

Maybe you could pay off that credit card bill. 

Make several mortgage payments. 

Take a family vacation… or four. 

Get your Side Hustle On!

 If you don’t already have a side hustle, you should definitely get one. But what kind?

There are lots of things you can do, from tutoring to babysitting to mystery shopping. The way to really make money, however, is to sell things. And you need to find something to sell that people really want. If you sell something you love, you can even deduct some of the products you use on your taxes as well! After all, if you are selling something to people, you need to try it out so you can tell them how great it is!

The great thing about a side hustle is that it’s flexible, and it’s based on effort (not hours).

Got Questions? Text “side hustle” to ‪(802) 227-7051‬

If you don’t have a lot of time and you don’t need to make a lot of money: perfect! Do a little here or there and make some extra cash while saving tons of money on your taxes.

If you dream of quitting your job and finally being financially free: PERFECT. You can totally do that.

A Slave to the J.O.B.

I love to talk about ways to save money, and even make a little money or bonuses doing things you already do–like shopping online.

Today I want to talk about something more powerful, though: residual income.

You know how….

you go to work and you get paid for the time you spend doing things they tell you to do?

 you can have a great job with lots of money and amazing benefits, but if you don’t show up to work, you don’t get paid (or lose your job)?

 your boss (or your company) can make you do things you don’t want to do because they have the power to take away your livelihood?

 rumors in the company about layoffs keep you up at night, worried what you would do if you lost your job?

The big corporations we work for have us at the end of a rope, and there isn’t much we can do about it. We need the money they are paying so we will do whatever it takes to earn it.

  • Hour-long commute in rush hour traffic.
  • Long days in a boring office sitting at a computer.
  • Eye, back, neck strain from sitting at a desk all day.
  • Doing the same thing every day.
  • Longing for that next vacation.

What choice do we have? We have to earn a living. We have bills to pay, kids to feed, Christmas presents to buy!

Where does all the money go?

Enter: Side Hustle

What if you could reduce your tax burden while increasing your income?

Most of us have jobs. A side hustle is an income “on the side.” Working for yourself! There are so many advantages to working for yourself: flexible schedule, tax deductions and extra income!

You can make your own hours–you can work as much as you want to, and you don’t have to quit your current job (unless you want to…).

There are so many benefits to getting a side hustle, you may be wondering why you don’t have one yet.

Here are a few questions to ask yourself when deciding on a side hustle:

  • If you could do something you love and get paid for it, what would that be?
  • How much money would you want to make to reach your goals?
  • What is your biggest motivation for finding a side hustle?
  • How could your family’s life change if you made an extra $1000 a month? An extra $5,000? $10,000?
  • What personal goals could be pursued or attained if you had financial freedom?

 The answers to these questions may bring you closer to the side hustle that’s perfect for you.

Of course, I have a couple of favorites, for very good reasons. I’d love to discuss with you why I chose them and why they are working for me!

Learn a little bit more about the ones I’m involved with here:

How Gut Health is Connected to Mental Health: the Mental Wellness Revolution

The Next Big Business Boom: The Microbiome

Salon-Quality, Anti-Aging (hair growing) “Magic” Shampoo! 

BUT WAIT, THERE’S MORE! 

 What do you think? What kind of side hustle would suit you best?

Questions? Text “side hustle” to ‪(802) 227-7051‬

Text “side hustle” to ‪(802) 227-7051‬ to learn more about the side hustles I’m involved in and the side hustle that is perfect for you.

New to Freedom & Coffee? Start here.

 

Disclosures:

Many of the product links in this post are affiliate links, which means I will receive a small commission from any purchase. I only recommend products that I love and this is at no extra cost to you. Thank you for supporting our mission with your clicks!

I am not an accountant, so please talk with your accountant or tax preparer for more details on the tax deductions for which you qualify. 

No More B.O.! Going Natural With Your Deodorant (Recipe!)

Growing up, if anyone said to my dad, “I’m gonna go take a shower,” He’d say: “That smells like a good idea.”

Ahhh. Dad jokes for days.

 

Nobody wants to smell, and deodorant is big business. With breast cancer an ominous threat to women (and even men!) in the world today however, the chemicals in commercial deodorant and antiperspirant are getting more attention.

Is it a coincidence that the vast majority of breast cancer tumors are found in the upper-outer quadrant, closest to the armpit?

Armpits sweat a lot, and this makes them a toxin eliminator in the body. When we prevent our armpits from sweating we are preventing that toxin outflow as well. Those toxins get trapped, building up in that area. Since toxins are easily stored in fat, the fatty tissue around the breasts is the perfect breeding ground for mutated cells that can develop into cancerous tumors.

What we don’t want to do is add more toxins to the mix, by applying chemical-laden products on our skin. Did you know that the skin absorbs about 70% of what is put on it?

 I focus on what I can do to eliminate toxins in my own life, and this has included eliminating antiperspirant and switching to natural deodorants.

 

I decided to nix antiperspirant completely, because I don’t want to prevent the sweat from flowing–it’s getting rid of toxins, so why would I want to stop that?

Let that sweat flow!

My sister wears antiperspirant to work because she worries that she’ll have sweat rings on her shirts all the time. This may happen at first, as your body adjusts to the absence of the antiperspirant, but after a week or two your body will adjust and for most people this will not be an issue unless you are doing strenuous activity.

When I was in college I was alerted to the toxic ingredients in commercial deodorants, and I switched to a deodorant salt crystal, like this one:

I loved it. It was cheap, easy to use and travel with, and worked like a charm. Just wet it and wipe on your armpits. Plus it lasts forever. I probably still have the first one I started using in college; you literally might only ever have to buy one.

I’ve talked to people who say that the salt crystals don’t work for them, though.

Luckily, there are other options that work great as well.

I actually have been making my own for the past few years, because I like having a pasty texture (similar to conventional deodorant) and I can add whatever scents I like with essential oils.

Here’s my basic recipe:

Ingredients for Safe, Cheap, Effective Homemade Deodorant

Directions to make your Safe, Cheap, Effective Homemade Deodorant

  1. Add all of the ingredients into the jar and stir
  2. Allow to cool to room temperature, and use by applying with your finger
  3. That’s it! How easy can it be?

*The magnesium oil, jojoba oil and essential oils are not completely necessary: the essential oils are for scent, and the jojoba/Vitamin E are soothing. I like to add the magnesium oil because it’s a great way to absorb more magnesium and it gives the deodorant a fluffier texture that I really like.

 The active ingredient here is the baking soda: that’s what really neutralizes the odors. Some people are sensitive to baking soda. If that’s you, try using a lower quantity of baking soda relative to the other ingredients. Some people have recipes for “sensitive” deodorants that eliminate it, but for me those don’t work.

Even though it’s easy, inexpensive and totally customizable, I have friends who don’t want to make it. If that’s you, there are lots of natural options that use similarly safe ingredients, like these:

 

 

 Some people also recommend an armpit detox, like the one mentioned here

The main reason to do something like this might be to make the transition between commercial and natural deodorants easier, and possibly pulling toxins to the surface to be eliminated. If you want to do an armpit detox, it’s easy enough to do in 10-20 minutes after taking a shower, and there’s no harm in it.

I have taken a regular clay mask that I have for my face and spread it on my armpits, waited for it to dry, and rinsed it off. Another great way to detox your whole body, including your armpits, is to take an Epsom salt bath  a couple times per week.

Since you are already detoxing every time you sweat, I don’t think an armpit detox mask is super necessary. As long as you stop using the harmful, chemical-laden stuff and switch to something more natural, and allow yourself to sweat, you’ll be on the right track.

 

Resources:

What Is Armpit Detox? (And Why You May Need It)

https://www.cancer.gov/about-cancer/causes-prevention/risk/myths/antiperspirants-fact-sheet

New to Freedom & Coffee? Start here.

Disclosure: many of the product links in this post are affiliate links, which means I will receive a small commission from any purchase. I only recommend products that I love and this is at no extra cost to you. Thank you for supporting our mission with your clicks!